Full Name
Josh Fajardo
Job Title
Sr. Director, Brand Marketing
Company
Zelle
Speaker Bio
Since the brand’s inception, Josh has been at the helm of driving Zelle’s vision when it comes to brand strategy, creative and media - first on the agency side and now in-house with the brand. As the Sr. Director of Brand Marketing, Josh has expanded the narrative of how consumers can benefit from using Zelle®. He has also conceptualized and launched enhanced brand experiences, which place Zelle® within important cultural moments and create more connection points for users to transact with Zelle®. With a background in leading entertainment brands, Josh understands the value of connecting a brand with culture in authentic and meaningful ways where everyone wins.
Josh Fajardo