*All agenda times are listed in Central Time zone.
Monday, March 27, 2023
10:00 AM - 12:00 PM |
Geopath Board of Directors Meeting |
12:30 PM - 1:45 PM |
OAAA Board of Directors Meeting |
1:45 PM - 2:00 PM |
Break |
2:00 PM - 4:00 PM |
OAAA Leadership Summit *Invitation only |
5:30 PM - 7:30 PM |
Welcome Reception in The Hub sponsored by Broadsign |
Tuesday, March 28, 2023
7:30 AM - 8:30 AM |
Networking Breakfast in The Hub |
8:30 AM - 10:30 AM |
General Session Convenes Sessions Include:
|
10:30 AM - 11: 00 AM |
Networking Refreshments Break In the Hub sponsored by Circle Graphics |
11:00 AM - 11:45 AM |
General Session Reconvenes Sessions Include:
|
11:45 AM - 12:45 PM |
Tracks |
Track I : Omnichannel Marketing |
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Track II Data Innovation |
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Track III: Measurement in 2023 and Beyond |
|
12:45 PM - 1:45 PM |
Networking Lunch in the Hub sponsored by Williamson & Associates |
1:45 PM - 4:00 PM |
General Session Reconvenes Sessions include:
|
4:00 PM - 4:30 PM |
Networking Break in The Hub sponsored by Circle Graphics |
4:30 PM - 5:15 PM |
Breakthrough Town Hall Sessions |
Town Hall I: Breaking Through |
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Town Hall II: OOH’s Programmatic Breakthrough |
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Town Hall III: Share Shift |
|
7:00 PM - 8:30 PM |
Industry & OBIE Awards |
8:30 PM - 11:00 PM |
OBIE's After Party hosted by Lamar |
Wednesday, March 29, 2023
7:30 AM - 8:30AM |
Networking Breakfast |
8:30 AM - 12:00 PM |
General Session Reconvenes Sessions include:
|
12:45 PM |
Conference Concludes |